Mukhles M. Al-ababneh
Employees’ service innovation behavior and new service development in four- and five-star hotels
- Authors Details :
- Mukhles M. Al-ababneh
Journal title : International Journal of Tourism & Hospitality Reviews
Publisher : GIAP Journals
Online ISSN : 2395-7654
Page Number : 13-22
Journal volume : 1
Journal issue : 1
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This study aims to explore the impact of Employee Service Innovation Behavior (ESIB) on New Service Development (NSD) among
hotels’ employees. A research model was proposed in which one hypothesis was developed. The empirical data were collected from
employees who are working in four- and five-star hotels in Jordan. A total of 332 questionnaires were returned and the data were
analyzed using a single regression to determine the relationship between ESIB and NSD. The results supported the proposed model
that there is a significant relationship between ESIB and NSD, and it also found that service innovation performance is exited in
the hotel industry. The theoretical and managerial implications were drawn based on the study findings, and recommendations for
future researchers were made, and limitations and conclusions are discussed.
Article DOI & Crossmark Data
DOI : https://doi.org/10.18510/ijthr.2014.113
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